Guus Baggermans

Guus is a partner at Raft, a design consultancy in Amsterdam and a podcast host for Let's fix things. He believes in learning through creation. His focus is on building experiential prototypes to understand, inspire and communicate. He aims to create experiences that leave a smile on people’s faces.

Raft is a design consultancy in Amsterdam consisting of a group of senior talent picked for their expertise across design and technology. At raft Guus drives and directs all public transport and tourism programs. Guus is also responsible for experimenting with the latest technologies in design simulations. As co-host of the podcast Let's fix things Joe Fletcher and Guus assess the impact of technological innovation on the landscape of business and design. In the past he worked at frog Amsterdam, helping several companies in different sectors such as telecommunication, automotive and handset manufacturers.

Outside the office Guus loves to work on projects that deal with time by designing prototypes offer different ways of experiencing the perception of time from a human perspective.